Baseline+ The Long Game 30 Servings

The decisions you make at 40 determine how you feel at 60

Ageing isn't something that just happens to you later. It starts at the cellular level in your 30s and 40s. Damaged cells pile up. Energy production slows. Inflammation creeps in. Cellular housekeeping stops working properly.

Clearing damaged cells & restoring NAD+

Senescent cells stop dividing but refuse to die. They send out inflammatory signals that damage healthy neighbours. Meanwhile, NAD+ — the energy molecule your cells need to repair themselves — drops by about 50% between age 40 and 60.

Fisetin and quercetin suppress harmful signals from damaged cells. NMN and NR restore NAD+ through two separate pathways. Apigenin blocks CD38, the enzyme that burns through NAD+ fastest — so your NAD+ supplement actually gets used.

Calming chronic inflammation

Low-grade, long-term inflammation sits underneath almost every major age-related disease. It feeds on damaged cells and accelerates cell damage in return. A single anti-inflammatory signal is not enough.

Curcumin, EGCG, and resveratrol target inflammation through different routes. Using all three gives broader coverage and helps prevent the body from finding workarounds to just one signal.

Longevity genes & cellular cleanup

Sirtuins regulate gene expression, DNA repair, and mitochondrial function. They are central to ageing biology but need NAD+ to run. Meanwhile, autophagy — your cells’ cleanup process — slows with age, letting waste pile up.

Resveratrol and pterostilbene directly activate sirtuins. Spermidine triggers autophagy through a different pathway. EGCG and curcumin add to the cleanup effect from additional angles.